Monday, November 9, 2009

Project #3 Monday Morning Conclusion

From my small group critique, I have concluded that my intended concept of portraying Clarity and Confusion parallel to each other will work. The noise in my presentation so far was how my message was constructed, I believe I am making this project way to complicated than it should be and am combining too many variables right now that is hindering the clarity of my proposal. I need to strip some elements away to display the bare essentials, and possibly go back to my original idea of graphs and diagrams. I will have progress and improvement for Friday that will communicate my proposal clearer.

I've worked on functional mock-ups of my ideas and annotations during the class period that I believe help a great deal. Each component will have 2 annotations, one explaining what the component is and its function, and the second explaining the relationship and process to my postcard conversation.


a)     The sender needs to do research and form a thesis on what he is trying to communicate from these five components of logic: Communication Skills, Attitude, Knowledge, Social System, and Culture. This is the first step of a conversation. It doesn’t matter whether the sender’s stance is positive or negative, just as long as he/she comes to a conclusion of what he/she wants to communicate.

b)     In this instance I am acting as the sender who is trying to communicate my statement of debit cards being evil due to the debt they create.


a)     The sender now encodes his message in order for the receiver to accept the message in some way or form. The message is the tangible element of communication. It is build off of elements, content, treatment, structure, and code. The correct choices of which elements you decide to put in the message and the treatment of such elements will have a great impact on the interpretation of the message.

b)     The message is a digital postcard that displays the object itself and is trying to portray evil through the red color, dark values. The broken state and shattered appearance re-enforces a dangerous concept.


a)     This component of the communication model is how you receive the message and is based dependently on the senses. Are you seeing, touching, smelling, tasting, or hearing this message? The channel is the form of transmission by which the receiver is able to possess the message.

b)     I can see it! The message in this visual communication is clearly transmitted through sight so the channel utilizes the sense of sight.


a)     Noise; noise goes beyond the literal sense and acts as a hindrance to the success of communication of the message. Noise is any form that has the possibility of interrupting, stopping, or mis-communicating the senders’ message.

b)     What noise or confusion could we possibly have? This is where the message detours and takes on another persona to the message. The message of the monster being portrayed as a fuzzy vulnerable creature has now changed the evil identity into a cute appealing and inviting pet.


a)     The receiver is the person or being that is on the accepting end of the message delivery. If I am writing this message and act as the sender, then you are the receiver who is reading my message. You have to come to a conclusion based off of the same factors of the sender: Communication Skills, Attitude, Knowledge, Social System, and Culture.

b) You are the receiver! This carries the responsibility of decoding the message and giving a response to how it was received and interpreted.


a)     Feedback is the direct or indirect message from the receiver back to the sender. This message is based off of how the initial message was received and interpreted. This is the moment within the conversation where the sender discovers if he has successfully communicated his message or not. If not, the sender needs to search to find where he went wrong within the conversation.

b)     Now, being interpreted in a light attitude of promoting this cute creature of mischief, we have a great change in mood and how we are suppose to decode evil. Even though the message of evil is in tact, the transition of mood changed dramatically from negatively avoiding it to being positively allured to it.

Here are 3 of my prototypes.

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